The next 10 years have been described as the
“Decisive Decade”.
What we choose to do, or not do, in the next few years
will have global consequences for centuries or millennia to come.

Sustainability, environmental and social responsibilities are essentially ‘business drivers’ like cost, risk and performance. They can be incorporated into a Value Framework, with scales of significance, and they can be included in cost/benefit evaluations and justifications. But, like risk, they are ‘fuzzy’ when compared to hard cash or performance metrics. The potential long-term impacts are inherently uncertain, both in degree and in significance. They are also extremely difficult to measure, even indirectly with presumed ‘predictive indicators’. Success or failure will not be evident until it is too late. 

These issues make it imperative that our decision-making skills are given a boost. The most profound global effects are likely to come from groundswell adjustments in the many small decisions that are being made daily by everyone. But…

…it is hard to make the practical connections between ‘big issue’ agendas (such as climate change, energy transition, sustainability and social responsibility) and our day-to-day actions, priorities and habits. This applies both in the workplace and in our personal lives. Deciding what, and how much, to sacrifice in the short term, for the benefit of the long term – and perhaps a multi-generational long term – is very difficult. 

So, how do we keep multiple interests happy,
with resource and time constraints, while…

...managing typical human tendencies when it comes to making
Difficult Decisions?

  • Do nothing (avoid decision)
  • Do what was done last time (avoid thinking)
  • Push the decision up the line
  • Push the decision down the line
  • Go for cheapest cash cost (ignore future)
  • Listen to ‘who shouts loudest’
  • Follow “group think” / lowest common denominator
  • Subjective vs objective criteria


What are the best practices to overcome these? 

Online Workshop

Our Art of Decision Making in the Decisive Decade workshop held on the 16th March, highlighted decision-making best practices and demonstrated how you can determine what is worth doing, why, and when in asset management. 

Watch now or find this and a selection of other videos and resources in our Downloads library. 

Discover more…

Optimized Decision Making; we can help

With over 25 years’ experience in quantifying, optimizing and facilitating asset management decisions, we are highly pragmatic and flexible.

We can show you how to…

  • Select the best value options, and demonstrate why they represent best value.
  • Defend and justify the actions that are most worthwhile, and their optimal timings.
  • Cancel or defer the right projects or tasks, with least risk & downstream consequences.

We have award-winning
Decision-making and value optimization tools

Leading-edge solutions, training, and support for asset investment planning, maintenance optimization,
aging/obsolete asset renewals, spares/inventory strategies, and other Asset Management decisions. 

We can help you to evaluate options, quantify implications (including the ‘intangibles’),
explore scenarios and determine the optimal strategy using any available mix of data,
expert knowledge and uncertain assumptions.

...and we can provide
Professional Asset Management Training

We are the most experienced and comprehensive provider of professional development in all aspects of Asset Management. Education and Training results in higher productivity, motivation and better decision-making; we can offer…


Our decisions will be in the spotlight during the decisive decade, along with the efforts and commitment needed to implement the resulting changes. 

The Woodhouse Partnership can help you and your organisation optimize existing decision-making frameworks to identify business benefits and operational efficiencies to support the organisational objectives required to make the radical changes needed. 

¿Necesitas ayuda o consejo? Ponte en contacto con nuestro galardonado equipo

Consultancy Services

We are a leading source of global expertise, with unrivalled multi-sector experience in developing Asset Management capabilities through customised transformation programmes.

Unrivalled Education
& Training

We are the most established and experienced worldwide provider of Asset Management education and training. Discover how we can help you and your organization at every step of the journey.

Decision-Making &
Optimization Tools

We provide leading-edge tools, processes, and systematic competency-building. Facilitating value-optimized decision-making, with incomplete information, is one of our specialties. 

¿Te gusta nuestro nuevo sitio web? Nos encantaría saber qué piensas. Ingrese sus comentarios aquí para tener la oportunidad de ganar una de las 10 copias de la guía Desarrollo y mantenimiento de un plan estratégico de gestión de activos (SAMP).


*Aplican terminos y condiciones

John Woodhouse

Con 30 años de experiencia en servicios públicos, petróleo y gas, transporte y otros sectores, John es uno de los expertos más conocidos en proyectos de gestión integrada de activos para algunas de las empresas más grandes del mundo.

John es fundador y miembro vitalicio del IAM; Ha escrito 4 libros, presidió el desarrollo de BSI PAS55 y representa al Reino Unido en el comité ISO55000.

También lideró los proyectos de colaboración internacional MACRO y SALVO en la toma de decisiones de gestión optimizada de activos.

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